Google Analytics 4 Agency Hamburg
With Google Analytics 4, you can analyze user behavior on your website and understand who visits your online presence, when, and why.
At sitegeist, we support you in implementing and configuring your Google Analytics 4 property. Outsource the responsibility, save valuable time, and benefit from expert know-how. In just 7 streamlined steps, your GA4 property will be set up or upgraded.
Successful tracking with Google Analytics 4
Get started with advanced analysis and cross-platform insights.
Unlock the full potential of GA4 to meet your marketing goals — partner with a seasoned agency for both consulting and technical implementation from a single source.
We support your entire analytics journey — from tracking strategy and GA4 implementation to dashboard creation, interpretation of data insights, and integration into your marketing activities:
- Google Analytics 4 consulting, analytics audits & tracking conception
- Google Analytics 4 setup, tag manager integration & implementation support
- Analysis of e-commerce, brand presences and platforms to identify potential and specific recommendations for action
- Conversion tracking
- Monthly reports and analyses, advanced and customized reporting
- KPI consulting, reporting and dashboard design
- Identification and realization of potential for customer-specific optimization
- Conception of testing scenarios and implementation of measures to increase conversion
- Training and workshops
Why you should integrate Google Analytics 4
Data Privacy
There are some new features that make GA4 more future-proof in terms of data privacy and ensure long-term compliance. For example, it is no longer necessary to anonymize IP addresses and you have more administration options for your data. This means you always have the management, collection and deletion of data under control.
Cross-platform analyses
Using data streams, you can integrate multiple platforms into your analytics setup—including app usage. Standard events like scrolls, downloads, and page views are tracked automatically.
Visualization
GA4 offers advanced visualization tools, including pivot tables, scatter plots, and funnel charts—helping you turn raw data into actionable insights.
Get the most out of Google Analytics 4
- Google Analytics setup & implementation
Proper setup is essential—small mistakes can have big consequences. We guide you through the process, from creating the property to defining key conversions and ensuring data is collected correctly from the start.
- Data analysis & insights
Setting up GA4 is just the beginning. We process and interpret your data, derive actionable insights, and integrate them into your digital strategy—helping to improve user experience and drive online sales. Get to know your target audience better.
- E-commerce funnel insights
Online revenue is often the #1 success metric in digital marketing. Don’t leave it to chance — leverage GA4’s full potential. We help implement and configure the necessary tags and parameters for meaningful e-commerce insights, tailored events, and measurable performance improvements.
- Visualization in the dashboard & reporting
We help you bring your data to life. Using GA4 and Looker Studio dashboards, you gain access to automated, real-time reports that support internal communication, performance monitoring, and decision-making.
Data Visualization & dashboards
GA4 data can quickly become overwhelming. We help you focus on what really matters. With the new data model and growing number of custom events, tracking every detail and drawing meaningful conclusions becomes challenging.
We solve this with a custom-built marketing analytics dashboard that not only makes GA4 data accessible—but also combines it with data from Facebook, Google Ads, and other platforms.
Your personalized, automated dashboard gives you a live overview of all key metrics—allowing you to monitor the performance of your website or online shop at any time.
How does a Google Analytics 4 setup work?
sitegeist provides you with comprehensive support when setting up Google Analytics 4. We accompany the migration from strategic planning through to implementation. We pay attention to the individual requirements of your company and create the new GA4 property with the appropriate analytics solution. The result: measurable improvements and full control over your data.
Our 7-step setup process:
- We discuss your goals and the insights you want to gain.
- We create a GA4 property within your Google Analytics account.
- The GA4 tracking code is integrated via Google Tag Manager or through your cookie consent tool.
- We configure the settings in line with GDPR requirements.
- Standard events and custom tracking needs are added to GA4 and managed through GTM.
- Defined conversions are implemented and labeled accordingly.
- On request, we document the tracking and event strategy to ensure transparency for your internal teams and external partners.
Are you looking for a Google Analytics 4 agency?
Then you should get to know sitegeist! We want to go through this complex, long-term process with you.
Take advantage of our professional expertise as an online marketing agency:
- Implementation and analytics setup by Google Analytics experts
- Increased efficiency through optimization of your existing measures
- Exploit potential by developing and expanding your marketing activities
- Securing competitiveness through performance-oriented target structures
