The Insights - Our Blogs

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Unique and impactful responses to specific requirements. Each one a tailored solution: sitegeist employees move through the world with open eyes. They are curious, open-minded, and socially engaged. They experience a lot, pursue continuous learning, build strong networks, and maintain their own perspective on the world.

Our blog offers insight into what defines sitegeist. We share our latest developments, explore new technologies and workflows, and report from conferences and other events where you can meet us.

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Usability & UX Design
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Alegria, ahoi!
sitegeist on tour
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Strategy & online marketing

GEO - How to make your website fit for ChatGPT & Co

Interfaces SEO and GEO

Strategy & online marketing

Why your content needs more than just Google today

Neos - reading time 4 min.

sitegeist wins Neos Award 2025

2. First place in the "Best Neos project" category for the ANAG website and theerpportal

General Product Safety Regulation (GPSR)

E-Commerce - reading time 10 min.

General Product Safety Regulation (GPSR)

What is the General Product Safety Regulation (GPSR), who does it apply to and what do I need to bear in mind?

HWG-compliant login for medical staff

E-Commerce - reading time 10 min.

Heilmittelwerbegesetz (HWG) -compliant login for medical staff

sitegeist wins the TYPO3 Award 2024

TYPO3 - reading time 4 min.

sitegeist wins the TYPO3 Award 2024

We are delighted to receive the TYPO3 Award 2024 in the "Campaigns & Promotions" category for our project on the medac Group's metex-PEN.

sitegeist on tour

We are a kununu Top Company 2025

The Top Company seal is a special recognition that only around 5% of all companies on kununu receive each year.

sitegeist.ZombieHunt

sitegeist.ZombieHunt helps to visualize and efficiently remove obsolete content - with humor and high-tech.

sitegeist.SchemeOnYou

sitegeist.SchemeOnYou creates OpenAPI documentation from PHP code precisely up-to-date and error-free.

TYPO3 - reading time 4 min.

TYPO3 13 LTS is out - Official Release-Party @sitegeist

On October 15, 2024, the time had finally come: the eagerly awaited release of TYPO3 version 13 LTS was broadcast live worldwide from the agency sitegeist.

sitegeist.Archaeopteryx

The missing link editor for Neos CMS

TYPO3 Award 2024: sitegeist is nominated

TYPO3 - reading time 3 min.

TYPO3 Award 2024: We are nominated 3 times!

We have received great news from News: we have been nominated for the TYPO3 Award in three categories. Really great!

sitegeist.Noderobis

sitegeist.Noderobis, our new package allows you to efficiently create NodeTypes for Neos CMS with the Unix shell.

Artificial intelligence in the company - reading time 3 min.

sitegeist AI Kickstarter Workshop

In our AI workshop, you will receive comprehensive information, inspiration and many practical insights into the world of artificial intelligence (AI)

sitegeist - Leading the way at Shopware Composable Frontends

Artificial intelligence in the company

AI workshop: Kickstarter for decision-makers in companies

Why sitegeist is the perfect TYPO3 Internet agency for your website with TYPO3 13

TYPO3 - reading time 1 min.

Official release party TYPO3 V13 LTS at sitegeist

Why your company should switch to TYPO3 version 13 LTS now

Why your company should rely on TYPO3 V13 and an experienced TYPO3 agency

Buy time? Why an update to TYPO3 13 LTS makes more sense than buying the ELTS version

Why TYPO3 v13 is your best choice for right-to-left markets

sitegeist on tour

OMR - 3 letters electrify an entire city

Strategy & online marketing

Looker Studio: Data visualization in the Google Dashboard

sitegeist on tour

sitegeist at OMR 2024 - learning, networking, inspiration and a selfie with Kim Kardashian

Version 13 and Editor Widgets: TYPO3 Meetup HH

E-Commerce Meetup at sitegeist

Experience innovative e-commerce strategies and AI chatbot integrations at the Meetup in Hamburg - Insights from sitegeist experts.

Usability & UX Design

Systematic design thinking

h-hotel

Success factors for e-commerce in SMEs

Discover key factors for successful e-commerce in SMEs: mobile optimization, personalization and SEO strategies.

Neos Conference 2023 - A field report

Experience the Neos Conference 2023 with exciting talks, community exchange and Insights from sitegeist experts. Discover the highlights!

Component-based development with the Shopware Frontend s Framework

Optimization of code quality through the use of linting

Usability & UX Design

15 rules that every UX designer should know

Usability & UX Design

UX Research - A complete guide for beginners

sitegeist on tour - reading time 8 min.

Blood donation with the German Red Cross at the sitegeist office

Find out how sitegeist and the German Red Cross organized a successful blood drive and what you can learn from it for your company.

Our path to climate neutrality

Strategy & online marketing

6 tips for your data strategy

Full house at the 1st TYPO3 Meetup in Hamburg 2022

The meeting point for the TYPO3 Meetup was our premises at the sitegeist agency.

sitegeist on tour

Factory tour at Steinbeis Papier in Glückstadt

Experience a fascinating factory tour at Steinbeis Papier in Glückstadt with sitegeist and discover the world of papererproduction.

Strategy & online marketing

What is programmatic?

Strategy & online marketing

How to use data and analysis in market and consumer research

Strategy & online marketing

Title tag and meta description - How to optimize your website for the SERP's

Strategy & online marketing

Why should you switch to Google Analytics 4?

Neos Conference 2022

Experience innovative insights into the Neos Conference 2022 with sitegeist: Responsive images & stable APIs.

Transactional emails as an important part of the customer experience

Shopware 6: Free items with discount code

Shopware 6: Free items with extended prices

5 + 1 Best practices for readable Fluid templates

Tips and tricks which improve the readability and maintainability of your TYPO3 Fluid templates.

Shopware 6: Free articles with the Rule Builder

Automatic AI translation at the touch of a button in NEOS

Offering a website in relevant languages expands the target groups, ensures a more personal approach and also feeds the search engines.

Customized prices in Shopware 6

Colors or images of variants in Shopware 6

Shopware 6.4: the biggest release since the publication of Shopware 6

Find the right Content-Management-System

Find the ideal CMS for your needs with sitegeist - benefit from our expertise in workshops and individual advice.

Neos developers at sitegeist

Dive into the world of Neos with Martin Ficzel, learn more about his passion for open source and the Neos community at sitegeist.

Strategy & online marketing

SEO for beginners: Why a plan and consistency are the key to success

Automated testing of screenshots with sitegeist.Monocle & BackstopJS

The Frontends of websites are complex constructs in which it is often difficult to estimate the effects of individual changes.

Strategy & online marketing

7 UX principles that you should consider in search engine optimization

Use Form-Framework forms in your own extensions

This article shows how to use a form created with the Form Framework within an extbase extension.

Integration of CMS and online store

Conversion design: 7 UX best practices for eCommerce

Usability & UX Design

The importance of personalization in UI and UX design

Develop design systems with TYPO3

sitegeist relies on a component-based approach for TYPO3 projects and advises customers on setting up design systems.

sitegeist on tour

Best ITC employer in Germany

In February and March, the 100 best employers were once again honored by Great Place To Work.

sitegeist on tour

dotJs 2019 - Paris

Our frontend developer Lennart attended dotJS in Paris and brought back a lot to share.

sitegeist TYPO3 Innovation Day

"Fluid What...?" 13 clever minds from TYPO3-development, conception and project management create more efficiency for TYPO3 projects - including yours!

The Körber Foundation's tag system

Tag systems in TYPO3 for content-rich websites using the example of the Körber Foundation.

Shopware 6: the perfect platform for your eCommerce project

Docker-compose setup with nginx reverse proxy

How to run several independent projects on a single server.

Fluid: Escaping nested Inline ViewHelper

Sometimes it's necessary (or more elegant) to nest ViewHelpers for directing some function's return value to the next function.

sitegeist on tour

Web Summit 2019 Lisbon

Big tech, start-ups and future prospects

Responsive Images with TYPO3 8.7+

Responsive webdesign is a de-facto standard in the modern web now. We usually design websites with both small and big screens in mind.

TYPO3 Version 9: Manage core patches with Composer

Since TYPO3 9, each system extension is installed separately via composer. This means that you can no longer simply install the typo3/cms package with composer.

TYPO3 Extension translatelabels

With this extension, editors can translate labels in Frontend themselves in conjunction with the admin panel.

Keeping Copyright Metadata in Images with TYPO3

By default, TYPO3 tries to generate image files that are as small as it is possible. This means that it strips almost all metadata from the files.

Strategy & online marketing

3 tools for keyword research that you may not know yet

Usability & UX Design

How to convince your boss of usability tests

Usability & UX Design

8 rules for mobile design

Usability & UX Design

10 usability and UX statistics that every product manager should know

sitegeist on tour

Affinion Customer Loyalty Forum

sitegeist traveling to the year 2030

Microservices in e-commerce

Usability & UX Design

Minimalism in UI design

sitegeist on tour

Award: We are a Great Place to Work

In March, we were officially recognized by the international research and consulting institute Great Place to Work.

Usability & UX Design

Interaction design for beginners

sitegeist on tour

CMCX 2019 - Thank you Google!

You may think what you like about the search engine giant. But after two days at CMCX, Europe's largest trade fair for content marketing, we should be one thing above all else: Grateful!

Does display advertising still correspond to today's "sitegeist"?

Usability & UX Design

Mobile optimization as a success factor: the 3 most important points for good responsive design

The three golden rules for a successful newsletter

Usability & UX Design

What is a design system?

Usability & UX Design

Lean UX for beginners - and how to use it

Usability & UX Design

The 7 factors that influence the user experience

Usability & UX Design

Really bad UX mistakes that even big teams make

sitegeist on tour

On the road at the Beyond Tellerrand

Neos Conference 2018

2 days Neos Conference with a great community above the rooftops of Hamburg and we were also there and quite successful...

sitegeist on tour

The content marketing trends at CMCX 2018

This year, we’re skipping gifts and supporting Alegria, ahoi! instead.

sitegeist on tour

Barcamp Hamburg 2017

Neos Code Sprint

sitegeist on tour

Neos Code Sprint in Vienna

Neos Sprint Vienna - from a different perspective

For the last time in 2017 Neos community members met in Vienna for a whole week of Neos sprint fun.

sitegeist on tour

At the PMCamp Barcelona

Inspiring sessions, a beautiful city, and many new insights

on site in Rio in 2017

As promised, we returned one year after our first visit to Guararapes – and brought great joy: “Alegria, ahoi!”

Alegria, ahoi! featured in the Hamburger Wochenblatt

sitegeist on tour

At the CMCX 2017 in Munich

The name of this trade show might sound a little odd and clunky, but it still brings a sparkle to the eyes of every marketer passionate about content and storytelling.

The New Kid on the Blog

Max Strübing is our newest member of the Neos Core Team.

sitegeist on tour

TRAVEL THINK TANK at sitegeist

A successful exchange about the future of virtual reality in the tourism industry

The sitegeist manifesto

RE.A.L. workspace concept

Agile software development

Living Style Guide for Neos

The agile agency concept of +sitegeist is a rewarding challenge for everyone involved, be it developers, project managers or customers.

RE.A.L. - compact as podcast

Report on RE.A.L. in the "login"

The best customer loyalty? None at all.

sitegeist radical - goodbye fuss

2 RE.A.L. talks at first ever agency barcamp

Our association helps children & young people

Our association supports children & young people

Alegria, ahoi! e.V. - founded by our CEO Sven Ditz, helps children and young people in the Guararapes favela in Rio de Janeiro to regain a chance in life through sport, education and health.

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